Every great dream begins with a dreamer. Always remember, you have within you the strength, the patience, and the passion to reach for the stars to change the world.

What began as a simple passion, a simple dream became reality.

It all started with one man’s love for nutritious and interesting food. Our Founder is a huge foodie himself.

During his stint spanning more than 20 years, traveling the world, he was always eager to try local cuisines, however bizarre. A career later in the food industry was somehow inevitable.

But soon he realizes in a short stint that he saw a different malaise associated with the consumption of food that he got increasingly interested in understanding “Let food be the medicine and medicine be the food”.

Following some years of research and thought-provoking discussions and insights from and with pioneers from various sectors of health, wellness, and organic products, he discerns that what people need in their life is a well aware of food options is essential for living a healthy lifestyle

Our Mission

We aspire to transform the food industry into a healthy, transparent business. highest quality, and most accessible for YOU. Sharing our passion and wealth of food and nutritional knowledge with YOU.

Empowering our customers with access to affordable, high-quality, and sustainable products and food Meeting the needs of the future for people and the planet, today.

Making you feel at home at LA VIDA with our one-of-a-kind friendly, approachable service!

Our Vision

Our vision is to make a significant positive impact on the growth of awareness of a healthy and natural lifestyle for most people. And we aspire to offer healthy and natural alternatives in the UAE and GCC markets.

Our Goals & Principles

Providing the best variety products along with an absolute commitment to the best quality.